Already built for Nicole
Here are the
sample deliverables:
Funnel breakdown
01
funnel map
The whole system on one page
Funnel breakdown
Meta ads and her reels to booked call: every page, email sequence and branch, including the VIP upgrade and the First Unit Roadmap Call.
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The funnel
04
30-night shift masterclass · register
01 · Registration
Registration page
The 30-Night Shift Masterclass: countdown, the 3 pillars, Meet your host, the free Landlord Check and your students’ wins.
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30-night shift masterclass · vip
02 · Order bump
VIP order bump
A £27 VIP ticket straight after sign-up: the Landlord Script Pack, a mentorship call recording, the replay and slides, with an embedded Whop checkout.
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30-night shift masterclass · thank you
03 · Thank you
Thank-you page
Prep video, calendar buttons, the reply-YES email and the WhatsApp group where the gift lands.
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30-night shift masterclass · replay
04 · Replay
Replay + application
The replay with a working application that opens a calendar limited to the next 2 working days.
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Webinar presentation
01
30-night shift masterclass · live
98 slides · click through
Webinar presentation
98 slides, hook to close, built on your story: from a £65K banking job to £100k in year one, then the patch, the landlord yes and the long stay.
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Ad creatives
03
instagram.com/nicole.klutse
01 · Static
Static ad
The registration promise and the three pillars as one image, shown in the Instagram feed.
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scripts · 5 angles
02 · Video
Ad creative scripts
Five video hooks: the banker origin, the 30-night guest, the fake landlord, the honest cost and Seyi’s redundancy.
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instagram.com/nicole.klutse
03 · Carousel
Carousel
Seven slides, from £65K in banking to £100k in year one with properties you don’t own, swipeable inside the phone.
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Email sequences
03
sequence · 24 emails
01 · Registration to live
Pre-webinar
24 emails across GHL and WebinarJam. Each one teaches a real lesson from your model, so a registrant arrives on Monday already learning.
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sequence · 5 emails
02 · Replay window
Post-webinar
Five emails from replay to last chance. Each one does one job and teaches one thing.
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sequence · 14 emails
03 · Booked to call
Pre-call
14 long emails over 72 hours: the real numbers, the mentorship step by step, and the legal, scam, money and time worries answered.
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Real results, real systems
case study · 01
01 · Leo · Faceless YouTube coaching
$119,760 in 72 hours
Cash collected from one webinar on $1.6k of ad spend. He now does about 5× his old numbers.
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case study · 02
02 · Alex & Johnson · Honest Brands
~$139,000 cash in 7 days
$175k+ revenue from one webinar at ~6× ROAS, about 90% cold traffic.
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case study · 03
03 · Phil · Amazon coaching
~$190,000 in one month
All cold traffic at around 4× ROAS, after three agencies left him ~$50k down.
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Results
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